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FROM THE DESK
vs Community Clubs
Dave Bones, DTM - Club Growth Director
The fundamental point of Pat Johnson's Community Clubs—There are two priorities I
book is to develop a partnership with HR, and have found to be beneficial in helping clubs this
not try to do member recruitment on your year. The first is quite simple. Be sure that your
own. Further, I see using corporate speak as club's contact information is correct within your
the means to communicate with HR, using Club Central. This will allow prospective guests
language that they understand and care about. to find you based upon their search on the TI
In my view, certainly not speaking for Pat, website Find a Club. Then, be sure to follow up
I want to add an aspect that draws from her with the prospect within 24 hours, if possible.
excellent principles. This is my controversial The second tip is to contact Patrick
point. In practice as Club Growth Director this Tuohy, D7 Club Coach Coordinator
year helping corporate programs, there is only (d7clubcoachcoordinator@gmail.com). There
one relationship that requires corporate speak. are two ways that we can help. First, we can
This is when giving your sales pitch to HR for collaborate to help you find a club coach.
the reasons already stated. Second, and more immediate, we are thrilled to
You are not trying to get your HR department offer monthly mentoring directly to club leaders
leader to join Toastmasters. What they want who want help. Patrick has a strong track record
to know is if the Toastmasters program is as a leader and coach. This bypasses the need
a good fit that benefits the company. Next, to wait for a club coach assignment.
they will want to know the expectations for
their contribution like perhaps promoting on Closing Thoughts
their intranet, including within entry level I very much appreciate your dedication to
management training opportunities, and more. growth, and in helping your fellow Toastmasters.
I don't think the next priority is to use only Please reach out if you need anything. Wishing
corporate speak with members (participants) you the best and hoping to connect with you at
of the club (program). a District or other event soon!
VOICES! | JANUARY 2023 17
