Page 10 - Voices-2022.05
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COVER STORY
themes. We also share a MeetUp group with in our Club, as our members operate on different
three other local Toastmasters groups. MeetUp time zones and continents anyway. Working
is very useful in attracting guests and members, across different cultures and communication
even ones located some distance away. Last but styles can be challenging. However, the Club
not least, every member is encouraged to like, and its members are our main focus. This team
share, and comment on our social media pages and our membership speak to our diversity and
to expand the audience beyond the Club’s page. global reach. It is a powerful team with different
We also post special meetings or announcements and strong personalities. It is always challenging
on some International Toastmasters Facebook to create effective messaging which reaches both
pages. UK South (D91)—where the club originated—and
across the world.
What challenges have you, as a far-flung
team, faced in working together? How have Lessons learned? What works – what
you overcome those barriers? doesn’t? Biggest wins – what sector of the
We consider our members to be cosmopolitans market are they coming from?
(cosmos) or citizens of the world. Geographic Our PR strategy is simple but effective.
distance is not an issue We love posting frequently and creating
a buzz around our upcoming events. We
always give the date, time and registration
link of our meetings in advance, since it
makes it easier for people to join. We do
our best to ensure our meetings are fun
and dynamic and encourage any guests
to give testimonials. We love inviting
a visiting Toastmaster to be General
Evaluator— it helps us to see our Club
and its dynamics through fresh eyes.
We believe Shilling Speakers is
among the most proactive Clubs
in District 91. As a diverse PR
team, we understand and respect
everyone’s role and yet we are
always open to suggestions and
10 ONE COMMUNITY