Page 24 - 2018 December
P. 24

TERRY TALKS




       Networking is a




       Growth Strategy






       Terry Beard






       “People like to do business with people they  to be our customers, too, especially if they are

       know, like, and trust”  Dale Carnegie                 dog owners.
                                      —
          To start a business, to grow a business               We live our business 24/7. After work, my
       profitably it takes passion and perseverance.  co-founder Nathan Schmitt and I decided to
       It takes a paragon of grit to create a successful  stop in at a local bar to have a libation. As we

       business.                                             entered, we put a package of MaxDaddy treats
          Over the years, as a startup entrepreneur, I  on the table. Wherever we go, we know putting
       have had successes and I have had failures. As  our packaged product on a table always stirs up
       Winston Churchill said, “The path to success is  curiosity and conversation.

       through failure.” Thank you, Winston!                    One night after work, a handsome gentleman
          To succeed, one needs to be willing to approached our table and asked the question.
       risk it all, work on the business 24/7, have the  “Do you guys use MaxDaddy?” We responded,
       knowledge or the knack in the industry chosen,  “Yes, we are co-founders of MaxDaddy!” We

       and then find and work with the best people to  immediately introduced ourselves. Joe Benz
       run the day-to-day operations of the business.  immediately smiled and said, “My wife and I
       Everyone at all levels of the company needs to  love MaxDaddy, our dog likes the product. The
       take responsibility for their personal growth  benefits of MaxDaddy are unbelievable.” Nathan

       and development, which includes being a good  and I look at each other and grin with pride and
       public speaker.                                       amazement. Thinking that we’ve arrived! We
          Why learn to be a public speaker? Every  are in play with our company.
       business has a story.  A good public speaker is a        The courage to place the MaxDaddy product

       great storyteller. “If you want to hike your value  on the table to attract conversation is a smart
       by 50% become a good public speaker.” Warren  way knowingly to get our name into the public
       Buffet, Inc. Magazine, January 2017.                  eye. Putting MaxDaddy products out front and
          One of the requirements that we have at  center continues to spark attention and sales.

       MaxDaddy, a company, which provides CBD                  Joe moved over to his table with his buddies
       Oil nuggets for dogs, is that our vendors tout our  after our conversation and ordered drinks for
       products. In addition to sharing stories about the  Nathan and me. We are all celebrating. Joe likes
       benefits of our products, we expect our vendors  our product for his English Bulldog. Yippee!




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