Page 25 - March 2020
P. 25

SUCCESSFUL CLUB







     Is Your Club Considering


     Throwing in the Towel?





      Leanna Lindquist, DTM





      Before you do, take a moment to read how my             to maintaining that trend. It is now part of the
      club turned itself around. Club #6869 has been          club’s DNA.
      around since 1988. It’s had at least two different         How are we able to continue this success for
      names prior to becoming Tell Me a Story. In             multiple years? Excellence. The dictionary says,

      January 2017, the club was in deep trouble. Our         “excellence is the quality of being outstanding
      usual attendance was down to 3-4 members.               or extremely good.” Every week we work to hold
      We all had to fill multiple roles at each meeting.      excellent meetings.
      When a visitor wandered in, the look on their              What constitutes an excellent meeting? Roles
      face told us they wouldn’t be back.                     filled in advance. All speeches are from manuals
         We knew we had two options; throw in the             or Pathways. We evaluate all speakers and all
      towel or rebrand, rename, and start fresh.              aspects of the meetings. Like our members, our
         February 2017 Tell Me a Story was born. In           meetings are a work in progress.
      a few short months we took a club on the verge             Guests are crucial to the club’s well being

      of collapse to Select Distinguished by:                 —guests that convert to members. We welcome
        •  Changing the name to Tell Me a Story               them and provide a name tent and guest packet.
        •  Refocusing as a storytelling club                  Visitor forms are handed out and collected for
        •  Planning good meetings with all the                follow up before the next meeting. Guests are
            elements                                          introduced, invited to participate in Table Topics,
        •  Inviting members from other clubs to fill          and asked to give their impressions at the end of
            roles                                             the meeting. When guests visit our club we want

        •  Bringing in speakers from other clubs              them to have an excellent experience.
        •  Creating flyers for each meeting advertising          A key ingredient to a successful club is well-
            our speakers which were                           trained club officers. We place a high value on
               •  Posted on Facebook                          officer’s training. Officers owe it to themselves and
               •  Emailed to other clubs                      the members to understand their roles and carry
        •  Supporting our new members                         them out. Our members have the opportunity
         Historically, the club had been Presidents           to participate in speech contests. Once a year we
      Distinguished three times, no years were                go out after a meeting for food and libations. We
      consecutive. We achieved Select Distinguished           enjoy one another’s company and the comradery

      in 2017. In 2018 and 2019, we were Presidents           we share every week. A successful club is work.
      Distinguished. This year we are well on our way         In my opinion it’s worth the effort,




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