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so people can find us. Once you have a group, have community calendars. Consider googling
potential members can look through Facebook to locate other community calendars that accept
for groups in your area and find you that way. You event listings where non-profits are allowed to post
can even target the Sunset Bethany area. Or, you for free. Showcase your club! What I have found
can target groups that are out in the world. That’s is it’s not any one thing that works. It is trying 10
a decision you’ll make as you’re forming this club things and every one of those 10 things brings
because if you’re planning on being in person in one person.
later you might want to think ahead. You may
want to look for other Facebook groups related to Club member Eric responds:
Bethany. Find a way to make a simple Facebook Silicon Forest Toastmasters Club had an open
post with the date, the time, and online location house in January and we ended up with something
for now. That’s one way to start attracting people. like 25 members and visitors attending which is
Another option is to look for newsletters in almost double our normal attendance.
your area. Contact those newsletters and ask I went to every member. I asked them
“what do I need to do to feature this new club in individually “Can you help me find groups that
your newsletter?” you’re connected with that you think might be
Think about your current members and ask good to market to?” With each group, I created
them to invite others. So you’re inviting them— a little tiny custom flyer that I sent out to them
invite—invite—invite—always invite. to forward. One of the best ones was when
somebody at Tektronix got that flyer and sent
Club member Charissa responds: it to their HR department who circulated it. We
If you are planning to meet in person after the got a lot of visitors from Tektronix. So it’s your
pandemic, you can talk to the people at the venue fellow members that can really help you spread
about support. Does that venue have a newsletter the love. Asking someone individually just works
with an events calendar? Will they let you post a wonderfully. Individual asks to members are more
flyer there? If it’s a store location or public location effective than group emails.
can you put flyers there. If people are frequenting
that location, any bit of publicity would help. You One final way to get new members is to come to
might also try local libraries near that location. PR Masters and plug your Club. PR Masters meets
People are starting to go back to libraries. You on first Thursdays, 7-8:30pm, www.prmasters.
might be able to put a flyer there. Libraries often club/
VOICES! | JUNE 2021 43