Page 10 - 2016 December Voices
P. 10

thought leadership expertise is strategic            gift of membership, go to three before you
          communication. How to be strategic with              decide to join.
          the way that you communicate so you don’t                The second thing I would do is
          have to be “a” company, be “the” company,            don’t let people persuade you to go the
          don’t be “a” district, be “the” district.  Don’t     communication or the leadership route.
          be “a” speaker, be “the” speaker,  and the           You go the route that you want to go and
          difference is what that makes up.                    stick with it. Because you won’t be happy

               So when you decided to change to your           if you think, “I’ve got to be a DTM, or I’ve
          business model, did it feel like things were         got to be a world champion, or I got to be
          beginning to gel and you were happier?               a district leader. Decide what do you want
              Well I’m an anomaly. I think there are           to be, not what do you have to be. That was
          a lot of people who are into this contest            a big one for me.
          so they can be the World Champion of                     Then the third thing is, once you’ve
          Public Speaking. I wasn’t wanting to be a            been in Toastmasters for a year, I would
          World Champion. I was wanting to be the              encourage you to gift a membership as
          best at something, and I
          happened to be at World
          Championship of Public
          Speaking.
              One of the things
          that I’ve learned is there
          are some people who do
          very well as the World
          Champion of Public
          Speaking, and they’ve
          been at it for ten years
          or twenty years or what-
          ever. That is one of the
          things that I have done,
          and one of the things
          that I wanted to do.
          There are many other
          things I want to do, so
          I have to be careful in
          my branding and in my
          positioning that I’m not
          glued to that one title.


              What words of wisdom can you impart              well. It will be one of the best investments
          to people who are standing where you                 you make.
          stood in 2011 with a new membership in
          hand?                                                    Who would you give the gift of
              Take advantage of Toastmasters. Take             Toastmasters to this holiday season?
          advantage of it. Go to at least three clubs              I would give it to a coworker who you
          before you join a club. I’ve heard from a lot        can tell  is wanting to grow but hasn’t figured
          of people,  who go to their first Toastmasters       out the right thing to do in order to do that.
          meeting, say, “It wasn’t for me,” when it was        So you’ve identified a coworker who’s hard-
          because they probably didn’t find the right          working—they’re great, they’ve plateaued,
          group, right? So I would say first, if you’re        they want to become a manager. You know
          standing in my shoes thinking about joining          they want to do something different. I would
          Toastmasters and you’ve  been given the              gift it to them.



         10                                                               VOLUME 3 ISSUE 6  DECEMBER, 2016
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